By: Laura Villano, Publications Intern
Laura Villano, Publications Intern (Click to enlarge.)
The purpose of an internship is to benefit both the student and organization. For that reason, I believe my internship at ECS was a success. I gained valuable experience, new skill sets, and many new acquaintances, as well as benefitted the Society. My name is Laura Villano and I am a senior marketing major at The College of New Jersey. During my time at ECS, I worked as an intern for Beth Craanen in the publications department. When I first applied, I was thrilled by the idea of working for a nonprofit and trying to make a difference. The more I learned about ECS and its Free the Science campaign, the more I found myself bragging to my family and friends about the company I interned for.
During my time in the publications department, I performed many marketing duties for ECS’s various publications. The beginning of my internship focused mostly on writing-based projects. I created blog posts and emails regarding subscriptions, journal focus issues, author information sessions, and several other various mini-marketing campaigns. The scope of my internship changed over my six months at ECS, and those duties slowly transformed into more digital advertising and graphic design projects. I transitioned into creating digital advertisements such as banner and carousel ads for the ECS website. I also created flyers about the content in the ECS Digital Library and subscription packages. If you are a member of ECS and attended the New Orleans meeting, you may have also seen some of the larger signage I created!
One of my favorite projects at ECS was helping to redesign the ECS Transactions logo and cover. Unfortunately, I had to leave the internship before the project was carried out but I am excited to see the final product in the future. I thoroughly enjoyed working on the projects with all of the ECS staff. Everyone was friendly and always willing to help.